Alpak presents to you the new look

We are very pleased to introduce our new look. With a new logo we show that we are a single group of companies: Houweling Group.

International growth

In 2005, the family business Alpak was taken over by the Netherlands-based Houweling Group. The two families complement one another well as both organisations are specialists in developing and supplying new packaging, as well as collecting, cleaning and delivering used packaging. In 2019, Houweling Group consists of several business units and operates internationally. Due to the growth and expansion of the organisation there also arose the need for a modern look. A logo and title that fits in better with what we are now.

New look, same family

Our new logo shows that we are a single internationally operating organisation: Houweling Group. The H in our logo remains recognisable, but has a fresh, new look. Externally all branches of Houweling Group are therefore from now on using one company name. Only in our administration will we continue to use the registered names.

What we promise

  • We will continue to do what you are used to from us:
  • We develop, sell and advise on products for protecting products, plants and people.
  • By sharing the relevant expertise, experience and know-how with our business partners and by investing in a responsible and sustainable manner.
  • All this in our efforts to achieve sustainable growth for future generations.

How we work


Due to the size of our organisation, it will take some time before we use our new logo in our communications. You will therefore still come across our old logo for a while. The Marketing & Communication department is always happy to receive tips and comments: send these to